The Safe Route of Registration on the Web

As I’ve just begun watching Desperate Housewives and like the TV series a lot, I wonder if people should be perceived as inherently evil or inherently good. Deperate Housewives seems to say “all people do stupid things and have questionable motives“, and this is what many people think. I guess it’s based on fear that you expect everyone to be a threat you have to protect yourself and others from.

30. Susan Mayer - Desperate Housewives Season 1
This thinking also inspires most websites. I also made a login-enabled website for my company lately, where I decided the safe route so that no people can harm other people without us able to kick them out – and where we would have the fewest administration time possible. With my implementation, people have to go through the process of registering with E-Mail and password, getting a registration email, clicking a link within a certain time to confirm their account and then login again with email-password combo to make it pretty safe that nothing could go wrong. I would call this the safe registration route.

That nearly nobody does. When I look at page views vs. registrations, it becomes clear that nearly nobody will do the many steps needed. And the backend functionality for logged-in users took some time to develop that basically seems to be wasted development time.

So to at least draw some conclusions of the failiures involved, the next few days I’ll be looking at ways how I should have done it differently and how you should do it, if you have the same problem. And I’ll write about different approaches than the Desperate Housewives inspired safe registration route, namely the approaches that Doodle, Stackoverflow and the average Twitter or Facebook-login enabled site use.

Creative Commons License photo credit: ฿lαcĸouт14*

, Posted Tuesday, February 1st, 2011 under Business, Programming, Projects.


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